A Search Engine Patient Acquisition Program
Based on Decades of Experience
Hi. I’m Christian.
Founder of PatientClicks™, Google Ads Qualified Professional, Online Marketing Certified Professional (OMCP), and UBC Digital Analytics Program grad.
With over 3 million in ad spend and 120,000+ generated physiotherapy leads, PatientClicks™ was like a natural next step in my 10+ years working with PTs. After all, having sat on both sides of the table, as a PT clinic owner and as a marketer, I understand the intricacies, challenges, and opportunities that are part of the PT industry.
How It All Began
HANDS-ON EXPERIENCE WITH
DIRECT-TO-PATIENT DIGITAL MARKETING
I founded a PT company specializing in geriatric rehab with 12 locations and co-founded 3 outpatient PT clinics, leading to 35+
staff members and 3 million in annual revenue. I learned the ins and
outs of marketing directly to patients by using doctor marketing,
word of mouth, print , and yellow pages. With the rise of the internet,
I realized the potential of direct-to-patient digital marketing and
how it can be applied to PT.
TURNING OVER A FRESH LEAF
Moved on from DOM position to work with a small group of PT clinics in an impactful way. I introduced a digital marketing concept that goes beyond the typical PT marketing approaches, diving deeper into physio services, modalities, and conditions. Ideal for 1-2 location PT clinic owners, it allowed me to refine the digital marketing system I had already laid the foundations for.
WHAT LIES AHEAD
PatientClicks™ will continue to evolve in key areas as new demands emerge and times change. Using AI to further streamline our campaigns, connecting leads and bookings in a more meaningful way, and expanding existing campaigns to meet growing client needs. These are only some of the ways we plan on moving forward.
TURNING MARKETING PROCESSES
INTO STREAMLINED SYSTEMS
After a national physiotherapy company bought my clinics, I became Senior Manager of Digital Marketing and later moved to Director of Marketing for a major Healthcare Solutions Clinic with 70+ locations.
I cut my teeth learning the best (and worst) marketing practices and systematized our processes, growing the marketing budget to $100K/month.
PATIENTCLICKS™ IS FORMED
Building on my 10+ years of experience and the 1000+ profitable physiotherapy PPC campaigns I’ve developed, PatientClicks™ came to fill a market gap in the physical therapy industry. It’s a unique system that brings consistent results with effective, PT-focused ad campaigns – a game changer for all of my clients.
How It All Began
HANDS-ON EXPERIENCE WITH
DIRECT-TO-PATIENT DIGITAL MARKETING
I founded a PT company specializing in geriatric rehab with 12 locations and co-founded 3 outpatient PT clinics, leading to 35+ staff members and 3 million in annual revenue. I learned the ins and outs of marketing directly to patients by using doctor marketing, word of mouth, print , and yellow pages. With the rise of the internet, I realized the potential of direct-to-patient digital marketing and how it can be applied to PT.
TURNING MARKETING PROCESSES
INTO STREAMLINED SYSTEMS
After a national physiotherapy company bought my clinics, I became Senior Manager of Digital Marketing and later moved to Director of Marketing for a major Healthcare Solutions Clinic with 70+ locations. I cut my teeth learning the best (and worst) marketing practices and systematized our processes, growing the marketing budget to $100K/month.
TURNING OVER A FRESH LEAF
Moved on from DOM position to work with a small group of PT clinics
in an impactful way. I introduced a digital marketing concept that goes beyond the typical PT marketing approaches, diving deeper into
physio services, modalities, and conditions. Ideal for 1-2 location PT clinic owners, it allowed me to refine the digital marketing system I had already laid the foundations for.
PATIENTCLICKS™ IS FORMED
Building on my 10+ years of experience and the 1000+ profitable physiotherapy PPC campaigns I’ve developed, PatientClicks™ came to fill a market gap in the physical therapy industry. It’s a unique system that brings consistent results with effective, PT-focused ad campaigns – a game changer for all of my clients.
WHAT LIES AHEAD
PatientClicks™ will continue to evolve in key areas as new demands emerge and times change. Using AI to further streamline our campaigns, connecting leads and bookings in a more meaningful way, and expanding existing campaigns to meet growing client needs. These are only some of the ways we plan on moving forward.
Your Next Step
Now that you know who’s behind the program and what you can expect, let’s schedule a free 15-minute exploratory call,
so we can find out if your clinic will benefit from PatientClicks™.
I believe in business relationships that are based on transparency, communication, and mutual commitment.
This means that not everyone will be a great fit for the program.
But if you believe in the potential of your clinic and are willing to invest in the growth of your therapy practice,
set realistic expectations, and give honest feedback, we should talk!