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PatientClicks Google Profit Pathway

No More Advertising Guesswork  
Get the Right Metrics & Stay Profitable With Our Free Marketing Metrics Calculator... 

Marketing Metrics Calculator

Your Marketing Metrics are your advertising Sherpas. These metrics keep you on the path of profitability. If you stay within your thresholds, you end up creating advertising that win. Whether you are advertising with Google ads, Bing Ads, or Facebook ads, you can measure profitability. Your marketing metrics take away the guesswork and put you back in control. Very powerful! 

How to Use: There are five inputs. Use the sliders to lock in your numbers. Click on the question mark icons (right side) to calculate each metric. Try and use data from your practice management software for accurate results. Once the inputs are added, scroll down to reveal your results. Give these results to your marketing team. This calculator is part of our larger lead mapping session we do for clients.

(It may take a few seconds for the calculator to load :-)

Need to dive a little deeper into your metrics? Consider our Free Lead Mapping Session.

• Identify Key Objectives
• Translate Your Goals Into Monthly Leads and Bookings
• Set an Advertising Budget Based On Your Goals
• Start Measuring Meaningful Data and Close the Marketing Gap!


… And more!

About the Author

Christian Krohn

Christian Krohn is a Google Certified Partner, the founder and CEO of PatientClicks, and author of The GROW Framework for Physical Therapists: The Digital Marketing Strategy for Your Private Practice. Also known as God of Google, he has spent over 3 million on ads and generated 120,000+ physiotherapy and chiropractic leads using his unique Grow, Reach, Offer, Win formula (GROW). Christian specializes in helping physical therapy clinic owners leverage search-based marketing to grow their businesses, so they can consistently achieve their goals and realize the revenue they want.

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