PatientClicks Privacy Policy
Last updated: [April 10, 2025]
At PatientClicks, we understand the responsibility that comes with handling personal information, especially in the healthcare space. We are committed to protecting the privacy of our clients, their patients, and all users who interact with our platforms, campaigns, and services.
This policy outlines the types of information we collect, how we use it, and the safeguards we put in place to protect it. It applies to both our public website and the services we provide through our marketing and contact centre platforms.
1. Who We Work With
We work exclusively with healthcare professionals, primarily physiotherapy and chiropractic clinics across Canada. In doing so, we may handle limited personal and health-related information on behalf of these clients to help manage inbound communications, form submissions, and performance reporting.
2. What Information We Collect
We may collect or process the following types of information:
Website contact form data (name, phone number, email, inquiry details)
Marketing form submissions and booking requests
Call tracking metadata (e.g., call duration, timestamp)
Call recordings for training and performance analysis
Information necessary to route, respond to, or book appointments via a clinic’s preferred systems
We do not sell, share, or trade any personal or patient information to third parties.
3. How We Use and Protect Data
All data we collect is used for the sole purpose of improving marketing performance and supporting our clients’ patient acquisition workflows.
Our safeguards include:
- Limited role-based access to call recordings and lead data
Routine deletion of data after a defined retention period.
Internal redaction protocols to mask or remove sensitive information from call recordings or transcripts
Secure server environments and enforced multi-factor authentication (2FA) for staff.
4. Use of Call Tracking and Recordings
To monitor marketing effectiveness, we may track and record inbound calls on behalf of our clients. Where recordings are active, callers are notified at the beginning of the call. These recordings are used only for internal analysis, performance insights, and reporting—and are stored securely in compliance with Canadian privacy laws.
5. Third-Party Tools & Vendors
We partner with reputable platforms to power parts of our reporting and data flow. We review these vendors to ensure they meet Canadian data privacy standards. No data is transferred outside of these secure environments without purpose and oversight.
6. Individual Rights
Under Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and the Personal Health Information Protection Act (PHIPA) in Ontario, you have the right to:
Request access to the personal information we hold about you
Request a correction to your information if you believe it is inaccurate or incomplete
Inquire about how your information has been used, disclosed, or stored
To make a request, please contact our Privacy Officer using the information below. You may be asked to verify your identity before your request is processed. We will respond within 30 calendar days as required by law.
Contact Our Privacy Officer
Privacy Officer: Christian
📧 Email: Christian[@]patientclicks.ca
đź“ž Phone: 866-773-0981
To learn more about how we handle data securely and in alignment with healthcare privacy laws, you can also request a copy of our PatientClicks Privacy Assurance Framework™.
7. Cookies and Website Analytics
Our website uses limited cookies and tracking tools (e.g., Google Analytics) to understand website traffic and performance. No personally identifiable information is collected or stored through these systems.
8. Contact Us
If you have any questions about how your information is handled or would like to request more details about our privacy practices, please reach out:
Phone: 866-773-0981
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Want to See Our Full Compliance Framework?
We take privacy seriously and have developed a multi-layered strategy that goes beyond basic policy.
For more information on our full privacy and compliance plan, including our internal protocols, redaction process, breach response procedures, and staff training initiatives, please request access to the PatientClicks Privacy Assurance Framework™.